your answer to stress less marketing
Kia orana & Hi, I'm Katrina
I’m a generalist marketer with hands-on experience working across a mix of industries, from retail and health to fitness and consumer goods. Over the years, I’ve been lucky to work with some of New Zealand’s most recognised brands, including Sylvia Park, LynnMall, Animates, PharmaCare, and Les Mills New Zealand.
I’ve spent time inside busy marketing teams, so I understand the realities of juggling strategy, deadlines, shifting priorities and small budgets. I bring that practical mindset to the work I do with small businesses.
Through FRANK, I support business owners who are wearing all the hats. I help simplify the marketing, ease the overwhelm, and find smart, doable ways to make progress.
Whether you need someone to plan, design, and execute your campaigns or just want an expert to bounce ideas off and guide your DIY efforts, I’m here to help.
At the heart of it, my goal is simple: To help you market with clarity, confidence, and purpose, so you can focus on what you do best.
story time
FRANK Marketing was never part of a big, strategic plan. It started during maternity leave in 2020, when I was home with my second son and was offered a one-off opportunity to take on some freelance marketing work.
That one project turned into another and slowly but surely, FRANK was born. Since then, it’s grown into a business I’m proud of: a place where small business owners can get clear, confident marketing support without the overwhelm.
My strong work ethic and values are deeply rooted in my Pasifika identity, passed down from my Kūki ‘Airani ‘akatupuna (Cook Islands grandparents). They taught me the importance of unity, honesty, hard work, and lifting others up. These personal values have really shaped who I am and how I work with my clients.
FRANK is more than just marketing. It’s about creating space for small business owners to breathe easier, feel more supported, and know they don’t have to do it all alone.
~ Katrina
If you've scrolled this far, you're probably ready to chat.
Schedule a free discovery call.
Most small business owners manage many tasks and lack time for marketing.
FRANK is your outsourced marketing expert, here to help businesses with all marketing needs. Your success is our goal too.
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Weekdays 9am - 2pm
Email: katrina@frankmarketing.nz
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